Take yourself out for lunch every day, enjoy a massage twice a a week, buy a new outfit each month or fly to London every Christmas - that's if you quit smoking.
Kiwi smokers are being encouraged to stub out on World Smokefree Day on Thursday so they can enjoy better health and more cash in the pocket.
A pack of cigarettes costs about $14, and a daily packet habit will cost over $5000 a year.
This is set to rise to $20 a pack by 2016 with an annual 10 per cent rise in tobacco tax starting in next year.
Quitline chief executive Paula Snowden told NZ Newswire she welcomed the price hike, saying it had already prompted an increase in calls to the Quitline service since the announcement.
"I encourage smokers to join the growing number of people who are acting on the desire to quit," she said.
"We know that 80 per cent of smokers wish they had never started and 75 per cent say they want to quit and price is a good trigger for that.
"People quit for the same reasons - health and family but money is driving people to take the bull by the horns and quit."
Ms Snowden, an ex-smoker herself, said New Zealand was on the right track to fulfilling the government's aim for the country to be smokefree by 2025.
About 21 per cent of the adult population are smokers, down from 33 per cent in 1983 and an estimated 5000 people die from smoking related illnesses each year.
Quitline helps smokers stub out by offering support and smoking cessation products.
If you're quitting, remember the four D's:
- Delay
- Drink water
- Do something else
- Deep breath.
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